One-off jobs don’t build a business
End-of-lease cleans bring customers in, but regular cleans pay the bills. We follow up after every one-off job to offer a regular booking.
Marketing for cleaners that turns one-off jobs into regulars.
Won on speed and trust. The first business that answers and turns up on time gets the job.
The short answer
Cleaning businesses grow on regular bookings. We run Google/Meta ads and SEO for end-of-lease, home and office cleaning in your area, then use follow-up texts and emails to turn first-time customers into weekly and fortnightly regulars.
What makes cleaning businesses different
The same playbook doesn’t work for every industry. Here’s what we plan around for yours.
Trust gets you in the door
People are letting you into their home or office. Reviews, police checks, insurance and real staff photos matter more than a low price.
Commercial contracts need a different pitch
Office and strata cleaning is bought by managers on reliability. They need their own pages, ads and proposals.
How we help cleaning businesses
One team, one plan, every channel pointed at the same goal.
How we work, start to finish
One team runs every step, so nothing gets lost between an ads agency, a web developer and an SEO freelancer.
Free audit
We check your ads, website, Google profile and the competitors in your suburbs.
A written plan, yours to keep
Plan
We agree the work you want more of, the areas you serve and a monthly budget.
One page, plain English
Build
Ads, landing pages, call tracking and your CRM, built and tested before anything goes live.
Everything set up in your name
Launch
Your campaigns go live, usually within 7 business days of getting your logins.
A go-live checklist, signed off
Improve
Every week we cut wasted spend, test new ads and tune the pages that bring calls.
Changes logged every week
Report
Once a month: calls, leads, bookings and cost per lead, in plain English.
A monthly report and a call
Straight answers
Can you help me get more regular clients?
Yes. We set up follow-up texts and emails after one-off cleans that offer regular bookings, and track how many convert.
Do you market commercial cleaning?
Yes. Office, strata and medical cleaning get their own pages and campaigns aimed at the people who sign contracts.
Should I offer online booking?
If your services have set prices, yes. It removes a step, and many people prefer booking without a call.
Get your free audit
A person checks your ads, website, Google profile and competitors, then sends you a written plan. Free, and yours to keep whether you hire us or not.