Small jobs and big jobs need different ads
A powerpoint repair and a full switchboard upgrade come from different searches, at different times, from different people. We run them as separate campaigns so the big jobs get the budget they deserve.
Marketing for electricians that books the jobs worth driving to.
Won on speed and trust. The first business that answers and turns up on time gets the job.
The short answer
Electrical work splits into quick call-outs and bigger installs like switchboards, solar and EV chargers. We run Google/Meta ads and SEO that bring in both, aimed at the suburbs you service, with every lead tracked from first call to booked job.
What makes electricians different
The same playbook doesn’t work for every industry. Here’s what we plan around for yours.
Customers check you’re licensed
Your licence number, insurance and reviews need to be on the page and the profile, not hidden in a footer. Trust closes electrical jobs faster than price does.
New work is coming from new tech
EV chargers, batteries and home automation are growing fast. We build pages and ads for them early, before your competitors catch on.
How we help electricians
One team, one plan, every channel pointed at the same goal.
Google/Meta adsSeparate campaigns for call-outs and high-value installs, so switchboards and EV chargers aren’t buried under small jobs.SEOMap pack rankings, service pages for every job type, and content for EV chargers, batteries and upgrades.WebsitesA site that shows your licence, reviews and jobs up front, with quote forms that ask the right questions.
How we work, start to finish
One team runs every step, so nothing gets lost between an ads agency, a web developer and an SEO freelancer.
Free audit
We check your ads, website, Google profile and the competitors in your suburbs.
A written plan, yours to keep
Plan
We agree the work you want more of, the areas you serve and a monthly budget.
One page, plain English
Build
Ads, landing pages, call tracking and your CRM, built and tested before anything goes live.
Everything set up in your name
Launch
Your campaigns go live, usually within 7 business days of getting your logins.
A go-live checklist, signed off
Improve
Every week we cut wasted spend, test new ads and tune the pages that bring calls.
Changes logged every week
Report
Once a month: calls, leads, bookings and cost per lead, in plain English.
A monthly report and a call
Straight answers
Can you target only high-value electrical work?
Yes. We split campaigns by job type and put more budget behind the work you want more of, such as switchboards, EV chargers or commercial maintenance.
Do you work with electricians who also do solar?
Yes. Solar and batteries get their own pages and campaigns, because people research them for weeks before they buy.
What if most of my work is builder referrals?
Then we focus on the jobs you can’t get from referrals, like direct homeowner work, and build your profile so builders find you too.
Get your free audit
A person checks your ads, website, Google profile and competitors, then sends you a written plan. Free, and yours to keep whether you hire us or not.