Advertising rules are strict
Ads for dental services can’t use patient testimonials or promise results. We write every ad and page to the national health advertising guidelines, and you sign off before anything runs.
Marketing for dental practices that fills the chairs you want filled.
Won on trust and booking. Patients choose who they believe, then book who makes it easy.
The short answer
Dental practices grow on new patients for high-value treatments and on keeping the regulars coming back. We run Google/Meta ads, SEO and websites that bring in the treatments you want more of, written to Australia’s health advertising rules, with online booking that works.
What makes dentists different
The same playbook doesn’t work for every industry. Here’s what we plan around for yours.
Not every new patient is equal
A check-up and a full set of implants come from different searches. We put more budget behind the treatments that build the practice, not just the ones that are easy to sell.
Empty chairs cost the most
Cancellations and quiet days are expensive. We adjust ads by day and treatment, and make online booking the easiest thing on the page.
How we help dentists
One team, one plan, every channel pointed at the same goal.
Google/Meta adsSeparate campaigns for emergency, general and high-value treatments, written to health advertising rules.SEOTreatment pages, a strong Google profile for every location and steady reviews, done within the rules.WebsitesA clear, fast site with treatment pages, fees guidance and online booking that connects to your practice software.
How we work, start to finish
One team runs every step, so nothing gets lost between an ads agency, a web developer and an SEO freelancer.
Free audit
We check your ads, website, Google profile and the competitors in your suburbs.
A written plan, yours to keep
Plan
We agree the work you want more of, the areas you serve and a monthly budget.
One page, plain English
Build
Ads, landing pages, call tracking and your CRM, built and tested before anything goes live.
Everything set up in your name
Launch
Your campaigns go live, usually within 7 business days of getting your logins.
A go-live checklist, signed off
Improve
Every week we cut wasted spend, test new ads and tune the pages that bring calls.
Changes logged every week
Report
Once a month: calls, leads, bookings and cost per lead, in plain English.
A monthly report and a call
Straight answers
Can you advertise dental implants and Invisalign?
Yes. High-value treatments get their own campaigns and pages, written to the advertising rules for regulated health services.
Can we use patient reviews in our ads?
Not as testimonials in advertising for regulated health services. Patients can still leave reviews on Google, and we help you get more of them the right way.
Do you work with multi-location practices?
Yes. Each location gets its own Google Business Profile, pages and tracking, so you can see what each one brings in.
Get your free audit
A person checks your ads, website, Google profile and competitors, then sends you a written plan. Free, and yours to keep whether you hire us or not.